An Xtra Effort client recently shared this article from OpenView Venture Partners. I found it to be insightful and informative
My takeaways:
- Remember that sales people value compensation “because they see compensation as a result, not an end.” … it $ serves as a measuring stick for their contribution … so make sure they see a company that values their contribution and creates a clear path for them to contribute
- Be clear about conveying the mission of the company
- Create and communicate continuous Opportunities For Growth
- Keep A+ salespeople engaged
- Have goals that are achievable, well-defined, easy to digest, and transparent
- Have a strong and trustworthy leadership team that engages its employees, and can create a credible and compelling vision for the candidate to hear and feel
- Make sure the interview process enables candidates to experience the company’s culture and diverse operations (not just sales) . Be super honest about the good and bad, including the onboarding process and metrics
- Insure the on-boarding process is high touch